I guess MoneyWell has hit the big time: it was [k'ed]. That means that some sad individual spent his or her time breaking the copy protection and posting it for the 10 percent to use without paying. I won't bother giving the thief or the download sites any publicity, but someone else was kind enough to point out that this had happened and I do appreciate that very much.
I've written before about my opinions on software copy protection. Yes, it is a necessary evil (just like the ancient adage: Trust in God, but tie up your camel), but copy protection shouldn't hamper honest users from enjoying a software product.
Because I believe that 90 percent of my customers and prospects are honest individuals and will happily pay the small amount I charge for MoneyWell and Debt Quencher, I'm not going to spend time trying to defeat the efforts of the 10 percent that are living a life of scarcity and choose to steal. The 90 percent deserve new features and software refinements and I won't deprive them of those by working on layers of protection that will be cracked by those that are determined to do so.
But this morning, I couldn't stop thinking about who these people are that steal software. They obviously think that just because software costs little or nothing to distribute, there's no physical theft. Excellent software takes months of effort to code, years of experience to design, and dedication to polish and perfect. What do the 10 percent do for a living? Would it be okay if someone where to take forty bucks out of their pocket every few hours? Does that sound fair? I can't help thinking that these people have been really hurt in their lives and they feel that everyone around them should be in pain as well. Or maybe, they are romanticizing this theft by envisioning themselves as a modern day Robin Hood. Let me tell you Bucko, the tights don't look good on you and the microISVs you're robbing from are not "the rich."
Does that mean that big iron companies like Microsoft and Adobe deserve it because they are rich? No. Absolutely not. There is no justification for software theft—it's wrong no matter how you hold your bow.
So to end this on a positive note, there are rewards to living a life of abundance—a life where there is always enough to go around and someone else doesn't have to lose for you to win. If you believe that by giving you will be rewarded tenfold, then it is true. We do more with our attitudes and actions to shape our own futures than the cynics of the world would like us to believe.
I've seen the proof of this in my own life, over and over again. When I live in fear of losing my money, time, or love, that which I most covet always slips through my fingers. When I love without requiring love, tithe without fear of want, or volunteer without expecting a reward, I am blessed with more love, money, and productivity than I expect or can explain. The math doesn't make sense (x - 10% = 10x), but somehow the test is easy to pass.
Live in the 90 percent and enjoy all of life's blessings.
Peace.
Wednesday, February 27, 2008
Friday, February 22, 2008
It's in There!
I love creating new software releases—especially when I get to give customers the 1984 Prego response: It's in there!
"Hey Kevin, it would be great if we could select a different currency for each account. Is that planned for a future release?" It's in there.
"Is there any way to hide accounts or buckets that I no longer use?" It's in there.
"What about scheduled transactions?" It's in there!
With every new release of MoneyWell, the product moves closer to my original vision for it. Managing finances and cash flow was never easy for me—partially because I didn't like being told that I can't buy something for someone. I'm pretty good at denying myself stuff, but not so good when it comes to my family. I need structure and easy access to financial figures to help me behave myself and running a Quicken budget report didn't cut it.
My initial vision for MoneyWell was a single-window interface that could tell me quickly what I have to spend for each type of expense. The "envelope" system of allocating your income into various containers, each marked by a spending category, was ideal. If I could pull up MoneyWell and see immediately that I only had $20 left to spend on dining out, I would either be able to say, "No, we can't go out tonight" or see that there was more money left in the entertainment bucket that we could use for dining instead.
This part of my vision is complete and I know that I can't just look at my bank balance anymore and say, "Hey we have money! Let's get you that iPhone today!" I watch my buckets instead because managing cash flow is more than the act of asking the ATM how much is in there.
What's coming in the next few releases? More visuals about where cash is going and more planning tools for future spending. Now that I have today under control, I want to know what my spending is going to look like over the next 12 months or more. How much can we plan to spend for a vacation this summer? When are the big property tax bills due? How fast can we eliminate the last of our debt? Should we put more into savings or other investments?
Software and cooking are very similar. The trick is to put all this stuff "in there" without mucking up the look and taste of the sauce. What happens when you put too much salt in it? Or too much tomato paste? Or too much garlic... actually I don't think you can add too much garlic. Scratch that last example. For me, it's vital to remember what I was cooking in the first place. That's why MoneyWell 1.3 is simmering a bit longer. I keep running it through strainers and taking taste tests until I think it's ready to be served. I hope everyone enjoys the next course in the meal. I know I can't wait to serve it!
Peace.
"Hey Kevin, it would be great if we could select a different currency for each account. Is that planned for a future release?" It's in there.
"Is there any way to hide accounts or buckets that I no longer use?" It's in there.
"What about scheduled transactions?" It's in there!
With every new release of MoneyWell, the product moves closer to my original vision for it. Managing finances and cash flow was never easy for me—partially because I didn't like being told that I can't buy something for someone. I'm pretty good at denying myself stuff, but not so good when it comes to my family. I need structure and easy access to financial figures to help me behave myself and running a Quicken budget report didn't cut it.
My initial vision for MoneyWell was a single-window interface that could tell me quickly what I have to spend for each type of expense. The "envelope" system of allocating your income into various containers, each marked by a spending category, was ideal. If I could pull up MoneyWell and see immediately that I only had $20 left to spend on dining out, I would either be able to say, "No, we can't go out tonight" or see that there was more money left in the entertainment bucket that we could use for dining instead.
This part of my vision is complete and I know that I can't just look at my bank balance anymore and say, "Hey we have money! Let's get you that iPhone today!" I watch my buckets instead because managing cash flow is more than the act of asking the ATM how much is in there.
What's coming in the next few releases? More visuals about where cash is going and more planning tools for future spending. Now that I have today under control, I want to know what my spending is going to look like over the next 12 months or more. How much can we plan to spend for a vacation this summer? When are the big property tax bills due? How fast can we eliminate the last of our debt? Should we put more into savings or other investments?
Software and cooking are very similar. The trick is to put all this stuff "in there" without mucking up the look and taste of the sauce. What happens when you put too much salt in it? Or too much tomato paste? Or too much garlic... actually I don't think you can add too much garlic. Scratch that last example. For me, it's vital to remember what I was cooking in the first place. That's why MoneyWell 1.3 is simmering a bit longer. I keep running it through strainers and taking taste tests until I think it's ready to be served. I hope everyone enjoys the next course in the meal. I know I can't wait to serve it!
Peace.
Monday, February 04, 2008
Taming the Monkeys
Running your own business can feel like you've signed up to babysit four hyperactive monkeys—especially as a microISV.
There's the sales/marketing monkey that constantly needs to be fed or he starts taking chunks out of you and you die a painful death. Then there's the operations monkey that wants the books kept in order and paperwork filed or he ties your shoelaces together when you're not looking and you end up doing a world-class face plant. And we certainly can't forget the support monkey that sleeps for a while and then wakes up with night terrors and blood-curdling screams. He's the one that will give you a heart attack if you don't attend to his every need.
Lastly, and most importantly for a software company, is the development monkey. This little guy is your favorite and the reason you started a microISV in the first place. You want to give him the most attention and normally he rewards you with much affection, but he's a bit psychotic. One moment he's all happy and content and the next moment he's pulling out your hair, throwing food (or worse) at you and giving you wet willies.
And all these little guys want to hang around on your back and shoulders all the time. It can be hard to find time for yourself and your family, but you have to do it. It's essential to your sanity and survival. The trick is to keep each monkey entertained on a nice rotating schedule so that they'll leave you alone.
My method is to revolve everything around development. I get up in the morning, check on how sales are doing, look at my support emails, answer any that I can quickly, scan my RSS feeds for news and get on to development. During think breaks in coding, I check the support emails and answer them. Sometimes I can't give a complete answer without more investigation, so I try to at least move an issue forward by requesting more details. This usually works out nicely and I haven't had to deal with many night-terrors sessions.
My sales and marketing tasks are usually saved for later in the day when my three teens are home. I need less focus for doing this work than coding so the interruptions by my kids aren't as bad as when I'm fighting off soggy fingers in my ears. Unfortunately, my carpeting is littered with impressions of my nose because I just don't want to tend to that operations monkey as often as he needs me.
One thing that has helped me tame a couple monkeys is my iPhone. It lets me run errands and taxi my teens to events and still stay on top of support and sales. I can also read my RSS feeds while I'm away from my computer and I feel less guilty reading news and articles. When I'm on my iMac, it seems wrong not to have Xcode as my current application. There's so much code to write (because software is never finished), that I need to give that little chimp as much time as possible.
Lately, I've been using Google's new mobile RSS reader. They updated the interface last month and it made it much easier to use on the iPhone. Unfortunately, it wasted some of my precious "between monkey" time because I couldn't quickly tell Google that I already looked at most of these articles this morning in NetNewsWire and I don't want to see them on my iPhone now—it only allowed me to mark a page of feeds as read.
Just this morning I read NetNewsWire + NewsGator Mobile in Brent Simmons' blog and discovered the joy of NewsGator NewsGator Mobile for the iPhone. Wow! I feel like I just I was given a huge gift of time. It syncs my two readers (along with my clippings) so I only have to mark an RSS feed as read in one place. I don't know why I didn't try this before. I know that this is one of the strengths of NetNewsWire and one of the reasons I bought a copy (yes, right before it was released as a free product, I paid for it. Buy high and sell low is my motto), but I just didn't get around to trying it.
This may not seem like a big deal to you, but it's pretty huge for me. I love reading and I'm a big fan of several bloggers and news sites, but I only give myself small slices of time between monkeys to enjoy this activity. With the added time savings of having my feeds synced on my iMac and iPhone, I can spend less time paging through read feeds and more time reading new stuff. Shoot, I may even be able to subscribe to some feeds I had to drop because they clogged up my iPhone Google Reader. My break times just got more fun. Thanks Brent!
I have to go now, the programming primate just hit me in the back of the head with something... and it doesn't smell like food.
Peace
There's the sales/marketing monkey that constantly needs to be fed or he starts taking chunks out of you and you die a painful death. Then there's the operations monkey that wants the books kept in order and paperwork filed or he ties your shoelaces together when you're not looking and you end up doing a world-class face plant. And we certainly can't forget the support monkey that sleeps for a while and then wakes up with night terrors and blood-curdling screams. He's the one that will give you a heart attack if you don't attend to his every need.
Lastly, and most importantly for a software company, is the development monkey. This little guy is your favorite and the reason you started a microISV in the first place. You want to give him the most attention and normally he rewards you with much affection, but he's a bit psychotic. One moment he's all happy and content and the next moment he's pulling out your hair, throwing food (or worse) at you and giving you wet willies.
And all these little guys want to hang around on your back and shoulders all the time. It can be hard to find time for yourself and your family, but you have to do it. It's essential to your sanity and survival. The trick is to keep each monkey entertained on a nice rotating schedule so that they'll leave you alone.
My method is to revolve everything around development. I get up in the morning, check on how sales are doing, look at my support emails, answer any that I can quickly, scan my RSS feeds for news and get on to development. During think breaks in coding, I check the support emails and answer them. Sometimes I can't give a complete answer without more investigation, so I try to at least move an issue forward by requesting more details. This usually works out nicely and I haven't had to deal with many night-terrors sessions.
My sales and marketing tasks are usually saved for later in the day when my three teens are home. I need less focus for doing this work than coding so the interruptions by my kids aren't as bad as when I'm fighting off soggy fingers in my ears. Unfortunately, my carpeting is littered with impressions of my nose because I just don't want to tend to that operations monkey as often as he needs me.
One thing that has helped me tame a couple monkeys is my iPhone. It lets me run errands and taxi my teens to events and still stay on top of support and sales. I can also read my RSS feeds while I'm away from my computer and I feel less guilty reading news and articles. When I'm on my iMac, it seems wrong not to have Xcode as my current application. There's so much code to write (because software is never finished), that I need to give that little chimp as much time as possible.
Lately, I've been using Google's new mobile RSS reader. They updated the interface last month and it made it much easier to use on the iPhone. Unfortunately, it wasted some of my precious "between monkey" time because I couldn't quickly tell Google that I already looked at most of these articles this morning in NetNewsWire and I don't want to see them on my iPhone now—it only allowed me to mark a page of feeds as read.
Just this morning I read NetNewsWire + NewsGator Mobile in Brent Simmons' blog and discovered the joy of NewsGator NewsGator Mobile for the iPhone. Wow! I feel like I just I was given a huge gift of time. It syncs my two readers (along with my clippings) so I only have to mark an RSS feed as read in one place. I don't know why I didn't try this before. I know that this is one of the strengths of NetNewsWire and one of the reasons I bought a copy (yes, right before it was released as a free product, I paid for it. Buy high and sell low is my motto), but I just didn't get around to trying it.
This may not seem like a big deal to you, but it's pretty huge for me. I love reading and I'm a big fan of several bloggers and news sites, but I only give myself small slices of time between monkeys to enjoy this activity. With the added time savings of having my feeds synced on my iMac and iPhone, I can spend less time paging through read feeds and more time reading new stuff. Shoot, I may even be able to subscribe to some feeds I had to drop because they clogged up my iPhone Google Reader. My break times just got more fun. Thanks Brent!
I have to go now, the programming primate just hit me in the back of the head with something... and it doesn't smell like food.
Peace
Tuesday, January 29, 2008
I'm Really Not Good at Some Things
Yesterday was a full day of visiting with my CPA and his staff to get my tax paperwork and corporate bookkeeping current. I really suck at managing IRS paperwork and dealing with corporation stuff. It's not that I can't figure it out or don't see what needs to be done, but given the option of putting some cool new features into one of my software products or reading through tax information, I'm afraid I'm always going to choose the former, so I'm always playing catch-up with the latter.
Now that would be fine if our government rewarded me for good intentions and gave me a break for being busy but, the last time I checked, that wasn't the case. They are rather fond of just tossing late fees at me.
So here's my "do as I say, not as I do" advice for fellow microISV owners (and small business start-ups in general): Get a really good CPA—one you are comfortable with and can trust—and do it at the inception of your business. And, if you're an immersive individual like me, outsource the corporate bookkeeping/paperwork so you can focus on what you do best. It's okay to spend money on help running your operations if it frees you up to do tasks that make you more money.
Hopefully, I'll take my own advice.
Peace.
Now that would be fine if our government rewarded me for good intentions and gave me a break for being busy but, the last time I checked, that wasn't the case. They are rather fond of just tossing late fees at me.
So here's my "do as I say, not as I do" advice for fellow microISV owners (and small business start-ups in general): Get a really good CPA—one you are comfortable with and can trust—and do it at the inception of your business. And, if you're an immersive individual like me, outsource the corporate bookkeeping/paperwork so you can focus on what you do best. It's okay to spend money on help running your operations if it frees you up to do tasks that make you more money.
Hopefully, I'll take my own advice.
Peace.
Saturday, January 19, 2008
Quicken taking on MoneyWell?
Okay, this is too funny. I just got done being interviewed by Scotty about Battling Big Iron Software Companies as a Micro-ISV and then I read this article on MacRumors about Intuit rewriting Quicken to be more Mac-like. Like MoneyWell, it will be Cocoa-based and use CoreData for storage. Unlike MoneyWell, it will only be for Leopard.
Here's the quote that killed me:
I'm sorry, I really don't think Intuit is looking at No Thirst Software and getting worried, but it's just a cool coincidence that yesterday I talked about how MoneyWell is young application and doesn't have as many features as Quicken, but takes better advantage of Mac technologies like CoreData and Cocoa and now this announcement comes from Intuit.
All I can say is bring it on!
Peace.
Here's the quote that killed me:
Because the application is being built from the ground-up, it will initially contain only a subset of what is currently found in Quicken 2007 for Mac. While it will fully support cash-flow accounts (cash, checking, savings, credit cards), it will start with extremely limited support for investments, though you will be able to track your balances and holdings and calculate your net worth.
I'm sorry, I really don't think Intuit is looking at No Thirst Software and getting worried, but it's just a cool coincidence that yesterday I talked about how MoneyWell is young application and doesn't have as many features as Quicken, but takes better advantage of Mac technologies like CoreData and Cocoa and now this announcement comes from Intuit.
All I can say is bring it on!
Peace.
Friday, January 18, 2008
Chatting with Scotty
I had the pleasure to be interviewed by Steve "Scotty" Scott today for his Mac Software Business (MacSB) podcast. If you develop software for the Mac, Scotty's podcasts are invaluable. In addition to this business focused podcast, he also produces Late Night Cocoa and Mac Developer Roundtable. I've learned so much from all of these!
You can find this newest podcast episode here on The Mac Developer Network site. I haven't listened to it yet, but I'm hoping something I said will be helpful to another developer. It's great to be able to give back a bit.
Thanks Scotty for making the interview so relaxing and enjoyable! It's gotta be your accent.
Peace.
You can find this newest podcast episode here on The Mac Developer Network site. I haven't listened to it yet, but I'm hoping something I said will be helpful to another developer. It's great to be able to give back a bit.
Thanks Scotty for making the interview so relaxing and enjoyable! It's gotta be your accent.
Peace.
Monday, January 14, 2008
Enlisting Digital Helpers
I really love having to solve problems that come from too much business. I had a business partner one time that bragged one year about our company not having to pay taxes. I said, "You're excited about not making enough profit to have to pay taxes?!?! I think we have a problem here."
Since the last week of 2007, sales have doubled overall. Don't ask me why; I can't find a solid statistic to justify this but my best guess is that I used prMac to pump out many more press releases for the MoneyWell 1.2 release. It could be that it was a cumulative effect (as Guy Kawasaki likes to quote, "Let a hundred flowers blossom"). In any case, with increased sales (yea!) comes increase support requests (ouch!) and I haven't managed to sell off any of my teenagers, so my available time has remained static. You do the math.
There were a couple of potential solutions: I could either hire someone to help with tech support or improve my efficiency with better software. Since sales and support emails aren't really high enough to warrant a full-time tech person yet and I happen to write software for a living, I chose the latter.
I took a look at the most common support questions. There turned out to be two basic categories of problems:
Even though there were more "missing license" issues, each of these weren't very time consuming to handle and the solution was more technical and, therefore, more time consuming. The second issue could be solved by recording more video tutorials and the videos can be used for marketing as well as training so that's what I did first. The only hard part about doing videos is having to continually redo them because MoneyWell is evolving so quickly. Judy and I managed to get a few tutorials done over the Christmas break.
I tackled the first issue this past week. This is not a developer blog, so I won't go too deep into geek speak. From day one, I've used code from Lucas Newman (AquaticPrime) to generate a license file and attach it to an email to the customer. My web server takes care of this so that the customers don't have to wait on me to get their licenses. As soon as their payment clears, the email gets sent.
In theory, that should be all there is to it but in the age of spam, spam, spam, and more spam (cue the vikings), many people block emails with attachments—including MoneyWell and Debt Quencher license emails. Unfortunately, many customers don't even realize that their license has been blocked and wait days before letting me know that they have a problem. This was unacceptable so I had to get rid of the license file attachment on the email. The best way to do this was to have our software get the license directly from our web server.
It took a little effort to add a database back end and rework the emails, but I'm very happy with the result. Now when MoneyWell or Debt Quencher launches, the customer sees a "Trial Mode" window that also doubles as a way to get a license.
The customer simply enters the Receipt Number that is located in their confirmation email and MoneyWell locates and installs their license. No problems with spam filters, no corrupted attachments, and no loud vikings. It's all good.
Now I have more time for development and to handle the tech support issues that directly relate to the software instead of an email server. As a bonus, I also have more tracking and reporting ability for No Thirst Software sales activity.
Peace.
Since the last week of 2007, sales have doubled overall. Don't ask me why; I can't find a solid statistic to justify this but my best guess is that I used prMac to pump out many more press releases for the MoneyWell 1.2 release. It could be that it was a cumulative effect (as Guy Kawasaki likes to quote, "Let a hundred flowers blossom"). In any case, with increased sales (yea!) comes increase support requests (ouch!) and I haven't managed to sell off any of my teenagers, so my available time has remained static. You do the math.
There were a couple of potential solutions: I could either hire someone to help with tech support or improve my efficiency with better software. Since sales and support emails aren't really high enough to warrant a full-time tech person yet and I happen to write software for a living, I chose the latter.
I took a look at the most common support questions. There turned out to be two basic categories of problems:
- "I didn't get my license email," and
- "I can't figure out how to..."
Even though there were more "missing license" issues, each of these weren't very time consuming to handle and the solution was more technical and, therefore, more time consuming. The second issue could be solved by recording more video tutorials and the videos can be used for marketing as well as training so that's what I did first. The only hard part about doing videos is having to continually redo them because MoneyWell is evolving so quickly. Judy and I managed to get a few tutorials done over the Christmas break.
I tackled the first issue this past week. This is not a developer blog, so I won't go too deep into geek speak. From day one, I've used code from Lucas Newman (AquaticPrime) to generate a license file and attach it to an email to the customer. My web server takes care of this so that the customers don't have to wait on me to get their licenses. As soon as their payment clears, the email gets sent.
In theory, that should be all there is to it but in the age of spam, spam, spam, and more spam (cue the vikings), many people block emails with attachments—including MoneyWell and Debt Quencher license emails. Unfortunately, many customers don't even realize that their license has been blocked and wait days before letting me know that they have a problem. This was unacceptable so I had to get rid of the license file attachment on the email. The best way to do this was to have our software get the license directly from our web server.
The customer simply enters the Receipt Number that is located in their confirmation email and MoneyWell locates and installs their license. No problems with spam filters, no corrupted attachments, and no loud vikings. It's all good.
Now I have more time for development and to handle the tech support issues that directly relate to the software instead of an email server. As a bonus, I also have more tracking and reporting ability for No Thirst Software sales activity.
Peace.
Sunday, December 23, 2007
Merry Christmas and Happy Holidays!
I can't believe 2007 is almost over. I'm still having to think about which year to put down when I write out a check (yeah, that's sad—but that's me). My Christmas wish is simple: I want to have thousands of new satisfied customers for Christmas!
That may be a tough one for the elves to hammer out, so I will have to take this wish over Santa's head. And it's really not a greedy wish, right? I am asking for "thousands of people" to be happy with MoneyWell and/or Debt Quencher. Shoot, this is almost like asking for world peace... just on a much smaller scale. It's a win-win situation if I can grow my company while helping customers to dig out from the spending they did over the holidays, right?
But seriously, I am feeling very blessed that No Thirst Software had such a great first official year. 2007 gave me the opportunity to build a company the way I wanted to and I've been blessed with so much positive feedback from our customers. There has been tons of support for the software and support we have provided, and this is only the beginning. 2008 is going to build on this solid start and grow even greater software.
I want to wish all of you a very Merry Christmas and the Happiest of Holidays! May you be blessed with awareness and appreciation of the many blessings that surround you and pour through your life.
Peace.
That may be a tough one for the elves to hammer out, so I will have to take this wish over Santa's head. And it's really not a greedy wish, right? I am asking for "thousands of people" to be happy with MoneyWell and/or Debt Quencher. Shoot, this is almost like asking for world peace... just on a much smaller scale. It's a win-win situation if I can grow my company while helping customers to dig out from the spending they did over the holidays, right?
But seriously, I am feeling very blessed that No Thirst Software had such a great first official year. 2007 gave me the opportunity to build a company the way I wanted to and I've been blessed with so much positive feedback from our customers. There has been tons of support for the software and support we have provided, and this is only the beginning. 2008 is going to build on this solid start and grow even greater software.
I want to wish all of you a very Merry Christmas and the Happiest of Holidays! May you be blessed with awareness and appreciation of the many blessings that surround you and pour through your life.
Peace.
Thursday, December 13, 2007
Gasping for Air (or MoneyWell 1.2 has been Released)
For me, there's nothing more satisfying in business than releasing a software update. It's like holding your breath underwater and then, just when you think you can't hold it any longer, you break through the surface and enjoy a huge gulp of air. You're exhausted, but also energized and relieved to be able to breath freely.
After the release of MoneyWell 1.2, I did a ton of breathing yesterday and not much else. I tried, but it felt like I needed to just catch my breath.
When the testing is coming to a close and the help file is almost updated, the urgency increases. A press release needs to be drafted (and then reviewed by my wife because my first draft of almost everything sucks) and then rewritten. The website needs to be updated, all the download services notified, and their listings updated. Lastly, the XML file for the Sparkle appcast (the thing that tells all our existing customers that an update is available) is updated and everything goes live.
It's that anxious feeling you get when you know you're close to the surface and you just can't wait
one
more
second.
But today it's back to work. The website needs lots more content because MoneyWell has lots more functionality and there's more video tutorials to record. Check out the press release and tell everyone you know to try MoneyWell—because the second most satisfying activity in business is watching the sales roll in.
Peace.
After the release of MoneyWell 1.2, I did a ton of breathing yesterday and not much else. I tried, but it felt like I needed to just catch my breath.
When the testing is coming to a close and the help file is almost updated, the urgency increases. A press release needs to be drafted (and then reviewed by my wife because my first draft of almost everything sucks) and then rewritten. The website needs to be updated, all the download services notified, and their listings updated. Lastly, the XML file for the Sparkle appcast (the thing that tells all our existing customers that an update is available) is updated and everything goes live.
It's that anxious feeling you get when you know you're close to the surface and you just can't wait
one
more
second.
But today it's back to work. The website needs lots more content because MoneyWell has lots more functionality and there's more video tutorials to record. Check out the press release and tell everyone you know to try MoneyWell—because the second most satisfying activity in business is watching the sales roll in.
Peace.
Tuesday, December 04, 2007
Passion
I tell my kids that once you find something to be passionate about, you'll experience joy in what you do. It may be your career, your mate, your spiritual life, an outreach program, or, hopefully, all of the above. No matter what you do, when you're passionate about it, then you'll find the energy and drive to do it better and it won't feel like work.
I've been blessed with an amazing wife who allows me to follow my passions despite the years of living with the insecurity of being self-employed. It would have been so much easier on her if I would have taken a more conventional path and had a steady paycheck and pension to rely on, but she married me and has been stuck with my ways.
There have been times in my life when I had the money and time to start my own company, but I just couldn't. Even after I had done it four times, I struggled at one point to do it again and I couldn't figure out why. The reason was simple: I wasn't passionate about anything at the time. For me, owning my own business is not about the money. I like earning money and I really, really, really like to spend it, but that's not the driving force for me. There needs to be a higher purpose.
With No Thirst Software, I feel a purpose. Debt Quencher is a simple solution to a very common problem of dealing with credit card debt. MoneyWell is a companion product that empowers people to control their spending. I have no medical degree, but in some small way, I am helping cure people of problems they are experiencing. Being in debt or having financial troubles can cause serious health issues and enormous pain, and helping to relieve that suffering in any way fills a need in me.
There's also a geekier side to my passion: I love when technology works well. I'm not a gadget freak, in fact, I'm very selective about my technology. That's probably why I'm such a fan of Apple products—Apple has a history of producing products that have elegant designs, are well-crafted, and are comfortable to use without training—even though they are high-tech products.
I recently added several features to version 1.2 of MoneyWell that I feel have elegant designs and are comfortable to use immediately. That version is now in beta testing so I'll find out soon if my beta testers feel the same way. It's hard for many people to control their spending. For some of us—like me—we just don't want to even know how much we spend because we'd have to change our behavior and that sounds like a drag. But with the latest version of MoneyWell, I'm excited about recording even my cash expenses. With MoneyWell, it's finally simple enough to do that I can get my lazy butt to do it.
It's been years since I've been this passionate about software development. It's a combination of being able to solve a pain in my life, being able to positively affect others' lives, and having the right tools and operating system. I lost my passion for writing Windows software when I had to spend most of my time coding to work around bugs and quirks in that operating system. Now with Mac OS X, I'm coding for a system that was developed by people with a passion for excellence.
It's a lot of work to design and write software, create websites, documentation, marketing materials, and the rest that goes with being a micro-ISV, but it doesn't feel like work to me. I wish that everyone could find a passion in their lives and experience this type of joy. Passion is an amazing blessing.
Peace.
I've been blessed with an amazing wife who allows me to follow my passions despite the years of living with the insecurity of being self-employed. It would have been so much easier on her if I would have taken a more conventional path and had a steady paycheck and pension to rely on, but she married me and has been stuck with my ways.
There have been times in my life when I had the money and time to start my own company, but I just couldn't. Even after I had done it four times, I struggled at one point to do it again and I couldn't figure out why. The reason was simple: I wasn't passionate about anything at the time. For me, owning my own business is not about the money. I like earning money and I really, really, really like to spend it, but that's not the driving force for me. There needs to be a higher purpose.
With No Thirst Software, I feel a purpose. Debt Quencher is a simple solution to a very common problem of dealing with credit card debt. MoneyWell is a companion product that empowers people to control their spending. I have no medical degree, but in some small way, I am helping cure people of problems they are experiencing. Being in debt or having financial troubles can cause serious health issues and enormous pain, and helping to relieve that suffering in any way fills a need in me.
There's also a geekier side to my passion: I love when technology works well. I'm not a gadget freak, in fact, I'm very selective about my technology. That's probably why I'm such a fan of Apple products—Apple has a history of producing products that have elegant designs, are well-crafted, and are comfortable to use without training—even though they are high-tech products.
I recently added several features to version 1.2 of MoneyWell that I feel have elegant designs and are comfortable to use immediately. That version is now in beta testing so I'll find out soon if my beta testers feel the same way. It's hard for many people to control their spending. For some of us—like me—we just don't want to even know how much we spend because we'd have to change our behavior and that sounds like a drag. But with the latest version of MoneyWell, I'm excited about recording even my cash expenses. With MoneyWell, it's finally simple enough to do that I can get my lazy butt to do it.
It's been years since I've been this passionate about software development. It's a combination of being able to solve a pain in my life, being able to positively affect others' lives, and having the right tools and operating system. I lost my passion for writing Windows software when I had to spend most of my time coding to work around bugs and quirks in that operating system. Now with Mac OS X, I'm coding for a system that was developed by people with a passion for excellence.
It's a lot of work to design and write software, create websites, documentation, marketing materials, and the rest that goes with being a micro-ISV, but it doesn't feel like work to me. I wish that everyone could find a passion in their lives and experience this type of joy. Passion is an amazing blessing.
Peace.
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